John has over 35 years’ experience in the direct selling industry, bringing a wealth of knowledge in IT solutions, consulting, and C-Level executive leadership.

His experience has equipped him with unrivalled expertise in commission plan design and implementation. Recognising the critical impact of a well-structured commission plan, John is skilled in aligning the plan with the company’s mission and values.

Using his proprietary software to model outcomes, he brings commission plans to life, demonstrating how desired behaviours of independent business owners can be effectively incentivised and rewarded. John’s expertise extends to both the creation of commission plans for new businesses and the evaluation and modernisation of existing plans for established companies. As an Associate Consultant with Meridian MMi, John offers insights and guidance to businesses seeking to optimise their commission structures demonstrating the financial impact both on the individuals in the network and the company’s bottom line.

By leveraging his deep understanding of the direct selling landscape, John supports businesses in achieving their strategic objectives, driving sustainable growth.